Post Process Detection Helps You Avoid Fraud

Unfortunately the holiday shopping season brings with it an increase in the unauthorized and fraudulent use of credit cards to pay for on-line purchases. Fraudsters and hackers will to try and take advantage of you during this season in the hope that you will be too busy to notice a bad transaction.

How to Promote Your Website for More Success

1. Make your email signature work for you. Your email is like a tiny billboard, if you use it right. Keep it short but make sure you get on there at the top, an invite to subscribe to your ezine, at the bottom, what you do, your URL and your tagline.

Customer Personality Types: Does It Matter?

Marketing types are fond of classifying people into categories. Here are four which I took from "Differentiate Or Die," by Jack Trout with Steve Rivkin. (John Wiley & Sons, New York, 2000, p15.) Only the first few words of each are included here.