Does Search Engine Traffic Matter?

The short answer is, "Sure." And it likely always will. But the amount of free traffic search engines now deliver to many small online businesses doesn't amount to much. And what there is of it continues to decline in importance. Pay-for-submission models are rapidly eliminating free options.

Does Your Email Look Like Junk?

A large portion of the email I receive is junk. But I have to be sure before deleting. I can usually figure this from the preview screen (Eudora), but sometimes I have to open it to be certain.

Do You Publish An Ezine?

You should. It's a grand way to stay in touch with potential customers, and to keep your name out there in a positive way. Readers will remember you when they need what you offer. And best of all, they will share your name with a friend with a similar need.

Your Guide To Successful Site Design

The Path to Online Success Online success begins and ends with the commitment that's made by the merchant. It's that simple. While the Internet is still in its infancy, the baby has stopped crawling and has begun to walk. Let's not go to the theoretical of how a web site can benefit you.