Archive
Tips to Jump Start Your Sales Copy…
We are were guilty of it at one time or another. Getting too caught up in our website design.. making sure the…
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Go Niche!
One way to guarantee failure of your Internet business is to try to be everything to everybody.
Why You, the Employer, Want Emotional Intelligence in Your Workplace
Emotional Intelligence Drives Workplace Success In today’s fast‑moving business landscape, the tools that separate a thriving organization from one ...
Why You, the Employer, Want Emotional Intelligence in Your Workplace
There are many good reasons to establish an Emotional Intelligence culture in your workplace. It helps with stress (Wall Street Journal, March 2003); helps you attract and retain the best employees; is a buffer against mobbing and hostile workplace; facilitates individual performance and team work (Goleman, Ph.D.); enables leaders; is highly correlated with better sales (Seligman, Ph.D.); relates to honesty, authenticity and ethics; increases creativity…
Targetting an audience in Marketing
Some people still underestimate the importance of targeting audiences in marketing. Targeting your audience is a key factor to the effectiveness of your marketing activities online. First, what does it really mean? Targeting an audience in ecommerce simply means concentrating on a particular group of people that are more likely to respond in a positive way to your marketing campaign and what you do.
Earning Bidders’ Trust with Your eBay Auctions
Monday morning I caught part of an interview on the "Today Show" with an online auction fraud expert. I didn't catch her name, but she was giving tips on how buyers and sellers can protect themselves from auction fraud.
