Archive
Publish Now or Perish Later
Strangely, after it has proven itself to be a leading marketing tool, ezine publishing is still one of the most underutilized online…
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Tests, Trials And Triumphs
The Internet offers a lot of opportunity -- mainly consisting of three areas: The opportunity to make money, save money and test. But it has been my experience that a lot of people seem to focus on the first one alone. They want to make a lot of money with the web. Admittedly, it is possible (I've encountered a few Internet millionaires and some of…
“Your E-zine Promotion Checklist”
While there are seemingly endless ways to promote your e-zine and attract new subscribers, here's a list of my favorite 15. Which ones are YOU using?
How To Infest The ‘Net
People are slowly recognizing the importance if not the necessity of using viral marketing in their online marketing campaigns. Therefore, I'd like to offer a few examples to help you in your efforts.
The Eleven Tenets Of Reality PR And Why You Need To Learn Them
PR is a hard job. You get rejected almost as often as actors looking for their big break. Journalists loudly, and often rudely, call PR people flacks, hacks and worse.
Learn Your Way To Greater Profits
I find it interesting that teleclasses and online seminars are increasing in fervor these days. Aside from the savings such courses incur (over traditional classrooms and board rooms), there are many other benefits for organizations. Some include increased speed, control and automation of content delivery.
