Archive
Advertising is a Numbers Game
Ted Turner once said, "Early to bed and early to rise, work like hell and advertise." While the first part of that…
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How to Present Products Persuasively
When you meet people for the first time and introduce yourself, what do you usually say? If you're like most people, you might say: "Hi, my name is Michel Fortin and I'm a marketing consultant" or "my name is John Doe, I sell vitamins on the Internet" (or whatever it is you do). These are called elevator speeches. But if we examine these typical elevator…
The Top Seven Mistakes Websites Make
Throughout my research, I'm always surprised when I stumble onto websites that seem to offer great products and services but lack or fail in certain important elements -- elements that, with just a few short changes, can help multiply the results almost instantaneously. Generally, I have found that there are seven common mistakes that these sites make.
I Do Not Like That Stuff Called SPAM, I Do Not Like It, ‘Spam I Am!’
How annoying is unsolicited email? Pretty darn annoying indeed. Even so, spam (unsolicited email) is inevitable in your online business, as much as we hate to think so. However, there ARE definite measures you can take to reduce the amount of junk mail that consumes your time on a day-to-day basis.
Fool-Proof Advertising Tactics to Save You Time AND Money
There are several ways in which F.A.T. can save you time and money. What? No, I don't mean the cellulite on the backs of your thighs, I mean "Foolproof Advertising Techniques" -- in ezines.
A Match Made in Cyberspace
Along with starting a business on the web comes many new issues that were once nonexistent in the physical world. In addition to the possible infringement of trademarks, copyrights and international laws, floodgates to an overabundance of risks have literally been smashed wide open.
