Archive
How to Present Products Persuasively
When you meet people for the first time and introduce yourself, what do you usually say? If you're like most people, you…
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The Top 5 SUICIDE Missions in Marketing, and How To Avoid Them
"THIS IS *NOT* A SCAM!" How many times have we seen ads that begin like this, that we just skip right over? Or delete?
Getting the hype out of customer relationship management: CRM Software Applications
The key to stability in today's dynamic marketplace is in forging long-term relationships with customers. Technology is changing at such a fast pace today that by just offering a service or a product a business wont be at an advantage for too long. A customer-facing business is one in which the customer can demand and receive what he wants.
C++:Beyond The Standard Library
Once you have mastered the C++ language and the standard library, what do you tackle next? The C++ community has plenty to keep you busy for years to come. To start with, you might take a look at the many C++ libraries that extend the standard. Sure, the C++ library has strings, I/O streams, containers, iterators, algorithms, and all that fun stuff. But it lacks…
How to Name a Product, Service or Company
Today, it is an understatement to say that we are constantly bombarded with information of nuclear proportions. The roles of both the consumer and the entrepreneur have become so immensely challenging that choosing a business from which to buy -- let alone being and remaining in business -- has become a dizzying process. Therefore, how does one survive let alone thrive in today's explosive hypercompetitive,…
Don’t Borrow from Your 401(k) Plan!
Most companies that have 401(K) retirement plans allow their participants to borrow from their plan account. Unwittingly, these companies are placing their employees' savings at risk by offering this feature, which is not a required part of any 401(K) plan.
