How to Generate Better Leads
A big mistake businesses often make when they market themselves is the fact that many try to sell directly in every communication they produce. And, as a result, they generate huge amounts of “prospects” that lead to little or no business (or what I call “expects”). They think that by selling themselves right in the ad they will get not only an immediate response but also immediate business. This oftentimes backfires and can even take away customers.
Writing Suitable Copy for the Press
Summer is finally here and school is out, but learning for the rest of us continues. Whether you’re a seasoned PR professional working for a top agency, a novice just beginning a career, or a mid-level manager working in-house at a small business, the time comes when we all could use a refresher course in properly writing suitable copy for the press.
How To Start & Run Your Own Firewood Supply Business
If your an outdoors type who is not afraid of a little hard work, supplying firewood can bring you a nice income every year.
Professionalism on the Internet: Will it ever REALLY exist?
Everyone seems to be writing articles about professionalism on the Internet lately. And, as much as I hate to conform to “the norm,” I feel compelled to do the same. Only, in THIS article, I’ll be telling it like it is … no holds barred.
You Just Need a Few Good Clones
Have you ever seen the movie “Multiplicty?”
Well, in this movie, actor Michael Keaton plays an individual who ends up over his head with too much work to do. He ends up getting offered a chance to eliminate some of the work by being “cloned.”
I’ve Been Shot! — The Deadly Battlefield of Internet Forums
The online marketplace has become a super-charged minefield of opinionated “professionals” and heartless know-it-alls. Playing their game is deadly, and if you don’t watch yourself, you could lose a leg.
Thumb Drives – Great New Technology!
The ability to easily move data from PC to PC with minimal inconvenience is just another benefit computers have brought to the current business world.
How to Increase Sales With Payment Options
In today’s fast-paced world, ecommerce is growing at an explosive rate and most ebusinesses know that offering visitors the ability to buy online is becoming essential. The Internet is a direct marketer’s paradise — no, make that an impulsive shopper’s paradise. And when customers can buy on impulse and do so in the privacy and convenience of their own homes or offices, the likelihood that more sales will be generated will definitely be higher.
The Internet Marketer’s Lifestyle
It’s not the money. It’s the lifestyle.
That’s right. It isn’t the money that motivates many people to turn to a home based business or to start their own Internet business.
How to Maximize Your Visibility
For a business to survive and thrive in this hypercompetitive world, there are some tools that are considered absolutely essential. These tools, which I call support systems, include search engines, directories, and particularly the yellow pages. However, they are often misused because most businesses misinterpret them as advertising mediums. They are not.