Archive
Publishing Your Own Ezine
I receive a lot of email from subscribers wanting to start their own ezine. For those of you who haven't discovered this…
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Multiplying Yourself for Maximum Effect
A recently popular topic of discussion in internet forums is the value of affiliate programs with two-tiered commission structures. Are you better off participating in a program that pays you a large commission on all of your sales but nothing on the sales of people who sign up as affiliates through your site. Or ... are you better off getting say 10% less on your…
Duplicate content in the search engines
Reader question: If I have my web site www.depression-therapist.co.uk and then got another, such as www.depression-therapist.com or www.depression-anxiety.com would I be in effect causing search engines to think I am spamming, if both sites have the identical written content? Will they take one or both of my sites off their search engines? Or will I have to make BOTH sites different? I would be grateful…
Optimizing Gif images for the web – Part II
In the previous article on optimizing GIF images for the web, we learned a few basic things about the GIF image format - who developed it, the (Limpel-Ziv and Welch) compression algorithm it uses and how we can decrease the file size of a GIF image by removing unwanted areas and reducing the number of colors.
Sandi’s Ts Site Review – Remove the Clutter
You have let the technolgy get in the way of the message, that is why you are not getting any sales. Until you get your message clear it is not important how technically accessible your site is, - no-one is going to bother checking the site out.
Push vs. Pull Advertising – Understand the Consequences for your Product or Service
You will save yourself a considerable amount of time and money if you first determine your product's (or service's) suitability for "pull" and "push" advertising.
