Copy Fixes–8 Quick Changes that Improve the Way Your Web Copy Sells

When something isn't selling online, people automatically start assuming things like, "Internet businesses never make any money," or, "My product/service just isn't in-demand." What I tell people when they come to me with these statements is that there are numerous reasons why their product/service might not be selling, and that they should explore other options. For instance, have they taken a good look at their…

Google Has a Flaw? Didn’t Think it was Possible.

First off, Google is king. Yahoo buying Inktomi and Overture puts them back on top for now, but Google is clearly the Yahoo of the 00's. However, we do have a few particular beefs with the mighty and mostly benevolent Google.

Grab Discipline from Desperation

On most mornings, you wake up a good couple hours before the sun, long before your little family members rise. You set the coffee machine last night, knowing that you were going to make your European and East Coast calls during the hours when the neighbors are sleeping. By the time the sun cracks over the mountains, you're more than halfway through your contact list,…