Sales
Is Your Copy Upside Down?
As a professional copywriter, I've seen my share of copywriting mistakes. One that seems to be particularly common is writing copy that's…
Part of the
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network
Eliminating Complaints Without Losing Your List
How would you like to never receive a sp^am complaint again?
Eight Ways To Save Time By Putting Routine Business Tasks On “Autopilot”
Your time is valuable! Why do mundane tasks that your computer or that computer software can do?
Calculating the Cost of Content
In our enthusiasm to measure clickthroughs, pageviews and revenues, we seldom stop to consider the cost of our Web site content.
Eight Quick Ways to Make Copy Sell
When something isn't selling online, people automatically start assuming things like, "Internet businesses never make any money," or, "My product/service just isn't in-demand." What I tell people when they come to me with these statements is that there are numerous reasons why their product/service might not be selling, and that they should explore other options.
Great (Free) Information Keeps Website Visitors Coming Back Again and Again!
If your website visitors are like me, they may visit your site. They may read your sales letter. They may check out some of your links. They may even sign your guestbook. But... if that's all you have to offer, don't expect them to come back again!
