Don’t Put Up With “Junk PR”
In public relations, "junk" is more about attitude and lack of understanding than a measure of quality.
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In public relations, "junk" is more about attitude and lack of understanding than a measure of quality.
Yours might be a physical island, like mine, or a psychological one from isolation at home that may also infer a lack of support from your nearest and dearest. What's more, feedback suggests that this is a common problem.
Branding, as any expert on the subject will tell you, is nothing much to do with big M's outside fast-food emporiums, nor tick marks on your over-priced gym shoes. Branding you and your business is much more than a logo, an image, marketing or *making a name for yourself*: it's about being seen as the ONLY solution to your prospective client's problem.
Everyday, I get at least one phone call from a mortgage broker, appraiser, inspector, title insurance representative, or attorney - all asking the exact same question:
1. Ask people online to review your web site. You can use the comments you get to improve your web site or you may turn the reviewer into a customer.
The Silent Storyteller Inside You Every time you glance at the mirror, pause before a decision, or simply breathe, a quiet voice speaks.