Organize Your Writing Files

There was a time when I had stacks upon stacks of paper that contained article ideas, the beginnings of an article, research and more. They were looseleaf in most cases, printed in pen, pencil, marker and computer print.

The Sales and Marketing Myth

There is one myth about sales and marketing we need to address. The myth is: Mass marketing eliminates (or replaces) the need for personal, one-on-one sales. Few entrepreneurs and fewer company managers realize that you build sales and marketing on the firm foundation of successful ťone-on-oneŤ sales of your product, in which the sales rep is selling ťin-personŤ to the customer standing before him.

The Buffer Zone

Here's the scenario. You work hard all day. You expect to go home to a loving family.