Sales
Maximizing Your Sales Opportunities
"If you saw a $20 bill lying on the sidewalk would you leave it there?" At this point many sales people think…
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Serenity Now!
"Serenity Now!" The Seinfeld fans among you will remember the episode in which George's father hollers this phrase just about every time a Costanza enters the room.
Sailing the Seven Cs of Effective Writing
I love to sail, I love being out on the water. In 1988, I joined 3 other men for what I thought would be a leisurely said from Honolulu, Hawaii to Kobe, Japan. Along the way we encountered what the Japanese later told us was a baby' typhoon. We were extremely fortunate to survive it and arrive safely in the Kobe/Osaka harbour.
How to Boost Your Chances at Having a Successful Web Site Part 4
Web site design (Continued with a real estate site example)-- If you use a picture of a house on the main page of your site, use a picture that has a happy, smiling family in front of the house.
Reach or Frequency? … Which Adds More $$ to Your Bottom Line?
Lets say that you have been given a budget of $10,000 (not including creative costs) to sell a new $800 product or service via direct mail to a relatively cold list. You know that once a new client comes on board they will usually spend another $2,000 with you over the next 2 years.
10 Tips to Cope with Negative Emotions at Work
It's a fact of life - if you want to succeed in business, you need to know how to interact and communicate effectively with your employees, business partners, vendors, prospects, and customers. As a small business owner, this might involve rapid shifting from one type of language to another. For example, how you'd explain your expectations to your employees might be different than how you'd…
