Archive
Writing Effective Sales Copy
Whether you run a home-based business or Microsoft, one thing is always true: products do not sell themselves. So what makes customers…
Part of the
network
network
Giving the Gift of Great Customer Service
Do you find yourself on a constant search for innovative and creative ways to thank your customers for their business? What is the perfect gift and when is the ideal time to give it? During the holidays, everyone is flooded with food, flowers, cards and calendars from vendors of all sorts in an effort to show appreciation and keep good customers coming back.
And You Can Quote Me
I don't mind having others put words in my mouth-not when their words are witty, wise and succinct. Put another way: I love using quotes in my writing.
When Bulk E-mail is OK To Use!
Hold the firing squad for just a minute. :-) I am 1000% against SPAM and I have been for many, many years. I even state it on my web site and in my FBCN newsletter publications.
Serenity Now!
"Serenity Now!" The Seinfeld fans among you will remember the episode in which George's father hollers this phrase just about every time a Costanza enters the room.
Sailing the Seven Cs of Effective Writing
I love to sail, I love being out on the water. In 1988, I joined 3 other men for what I thought would be a leisurely said from Honolulu, Hawaii to Kobe, Japan. Along the way we encountered what the Japanese later told us was a baby' typhoon. We were extremely fortunate to survive it and arrive safely in the Kobe/Osaka harbour.
