Are You Connective Or Dis-Connective?
What’s it like when you call your customers or prospects on the phone or send them an email? Do they say to themselves:
How Much Should I Spend on Advertising My Site? Part II
In part I we looked at three things you need to decide before you can calculate how much to spend on advertising. In part II we will look at how to take that information and put it to use.
Using the numbers we came up with in part I, let’s see how much we can afford to spend on advertising:
Science and Psychology: The 2 Business Miracles
Psychology and Science are formidable and innovative forces taking the business world by storm. And you can benefit enormously from these forgotten secrets, once the preserve of a powerful elite.
Can You Imagine This Happening at a Presentation?
I was well-prepared to give my talk to the congregation of the church, one that turned out to be a great learning experience. It’s a little confusing, but I was a fundraiser for a homeless shelter, but also served as PR chairman on many Boards, so I had two areas I spoke in: one was homelessness, and the other was church marketing.
Would You Like An Ebook With That? What McDonald’s Can Teach Us About Internet Marketing
In a class I just attended called “Creativity and Innovation”, we discussed the many types of ways to brainstorm ideas.
One of the ways of brainstorming ideas is to put yourself into another industry than the one you are currently in and think about your question from their standpoint.
How To Create A Profitable Little Ad
A small ad can generate a greater return on your investment than any other type of advertising. You can also use it in a variety of media.
Don’t Need No Stinking PR?
Almost assuredly you do, especially when your most important external and internal audiences behave in ways that stop you from achieving your organizational objectives.
Growth from Discontent … Life’s way of giving you a little push
That strange, gut-wrenching feeling you have is not the sushi you had for lunch. It’s your soul trying to give you a nudge to do something. A word for that feeling is “discontent.” Discontent is a state of not being satisfied or fulfilled in your current situation.
Watermarks with Cascading Style Sheets
In the print industry the sign of quality paper is a company watermark or brand emblem. This same effect can be achieved for your company’s web site using CSS. This effect is compatible only with MIE4+ and NS6.1+. Older browsers will simply not render the watermark.
Knowledge is Power
… So, keep your mouth closed to keep it from getting away!