Want PR’s Full Value?

Make sure somebody is worrying about those outside audience behaviors you need to help reach your objectives.

4 min read Archive

Virtual PC for Mac OS X

Virtual PC for Windows, Mac (OS 9 or X) and OS/2 creates virtual machines that can run multiple Windows versions. This is particularly advantageous for Mac users, but even ordinary PC users can find value in this. It's easy to have Linux, Windows 98, Windows ME, 2000, XP Home and XP professional all on the same machine.

6 min read Archive

A CEO with Emotional Intelligence

Herb Kelleher was on my recent Southwest Airlines flight from San Antonio to Dallas - of all things! As you know, he was the president of Southwest, the man who made it a success. Then he resigned, I think he must be about 70, and is now Chairman of the Board. Whatever his title, he still considers himself "Southwest Airlines" and so will you if…

2 min read Print

Do You Have Big Dreams?

Way back in the third grade, Eddie Robinson had a dream. His dream was big, but to many folks, it seemed too big for Eddie to ever attain.

3 min read Print

The Great Debate: Best-of-Breed versus Multi-Function CRM Suites

An interview by Carol Parenzan Smalley, Managing Editor, CRMGuru Which CRM solution to buy? One that touts itself as best-of-breed (specific application such as sales or marketing) or one claiming to do it all? Ask any two people and you are sure to get three different answers. To begin our discussion among colleagues, let me introduce two leaders from both sides of the issue. After…

16 min read Archive