Facilitating Decisions: A New Way To Boost Sales

For years, marketers have assumed that because they can't figure out just how or why a consumer chooses one product over another, the decision is an emotional one. As a result, they've used demographics to position their product within the range of decisions that a defined group might make. The marketer's hope - and a hope is the operative word here - is that their…

How To Make Affiliate Sales In 15 Minutes

If you are one of the 98.6% of affiliate members that never make one cent from affiliate sales or make small $5.00, $10.00 commissions, then this article is for you. Even if you are making nice checks, this will interest you.

Get Creative With Your Writing Career

How brave are you? You need courage to submit your work to potential buyers, but you also need courage to get creative with your career. To get creative, you may need to break a few rules.

The Difference Between Therapy and Coaching

"Oh," said Bob, after listening to me explain what I do, "So coaching's like therapy for healthy people?" No, because for one thing there are healthy people in therapy, and for another, coaches aren't doing therapy.