Improving Projects by Communicating What’s Below the Surface

Project work is all about things, right? It's about requirements and specifications. Selecting the technologies to use. Making sure the technical work fulfills the business needs and product definition. Project schedules and budgets and ship dates and installation plans. But is it possible that project work is also about people connecting and working with people?

Free CRM Can Ad Up

It's the dot-com model updated for customer relationship management: Offer users a free-hosted CRM service, but force them to look at a slew of advertising.

Bring the Coach; I’m Ready to Play

I get letters .emails, that is. Inquiries from prospective clients. They ask the only questions they know how to ask in seeking a coach, admittedly a hard thing to do when you've never had a coach, and their questions reveal as much to me, in this joint-interview process, as my answers reveal to them.

Forget High Rank: Optimize For User Queries

I am constantly amazed by the search engine optimization (SEO) dialog that centers on page content. Statements like, "I want my page to come up first on the search engine" or "My page is first on Google" are signs that the person just does not understand the challenge. Search engine results start not with the page but with the user query, and that is what…