Archive
How to Get People to Read Your Ads Like CRAZY!
Rule One :- The Headline The headline should summarize the whole offer. It should grab the eye, and make you want to…
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Maintaining Your Motivation
I recently spoke to a group of sales professionals at the end of their training conference. The attendees had participated in many learning sessions over a two day period - most of which were product related. I was scheduled to speak after dinner and I was somewhat concerned how attentive they would be by this time.
Understanding PPC (Pay Per Click) Part 1
For the beginner, understanding PPC (Pay Per Click) services can be utterly confusing. With so many search engines to choose from, and so many options within each one: different billing schemes, different terminology, and different techniques for ranking in the top spot, the learning curve is quite substantial. So why would anyone go to the trouble?
Are Accounting Standards Necessary For Internet Marketing
It is believed by many a professionals in Financial and Management Accounting that websites and online marketing standards are among the most complex and uncertain areas when applying accounting standards.
Proper Directory Submissions
Part of the overall process of submitting one's website to the search engines is getting your site listed in the top directories. Directories are different from standard search engines in that a search engine will query a database of indexed websites before it produces results and a directory is a database of websites that have been arranged by subject. Directories do indeed have search functions…
CAN-SPAM Act: Implications and Actions for Permission Email Marketers
Is your organization in compliance with the recently passed CAN-SPAM anti-spam legislation? Because of the short-time frame between President Bush signing the legislation and the new law taking effect, many companies have either overlooked or misunderstood certain aspects of the law.
