Archive
Watch Your Customers Grow!
Nurturing your customers and helping them to develop into better people (who use more of what you sell) is often like raising…
Part of the
network
network
Show Them The Money – Marketing HR Services to Other Managers
Note: Although this article discusses the HR function it applies equally to other corporate services.
Creating a Teachable Moment
One of the greatest compliments I had ever received as a Manager was from an employee after I had disciplined her. It took her about 15 minutes after the fact before she realized what I had done. I was reminded of that situation the other day when a reader wrote me and asked me how to go about "calling attention to a person's mistakes indirectly."…
A Marketing Myth
"I don't need to do any marketing". How many times have we heard this said? Often business operators feel they don't need to do any marketing because:
Who’s Sabotaging Your Sales and Marketing Efforts?
Without knowing it your business is being attacked. Sabotaged from the inside.
Ensure a Return On Training (ROT)
If there is one thing for certain that successful business people and organizations understand, it is the need for a good Return On Investment (ROI). They are looking for time well spent or, to make sure they receive real value for the money they spend. (After-all time is money). Productivity will always be the name of the game. Minimize the input, maximize the output.
