Managers, Have You Been Shortchanged?

You have been if you're a business, non-profit or association manager whose public relations budget is focused largely on nifty brochures, column mentions and broadcast plugs. Especially without a workable plan that helps you persuade your most important outside stakeholders to your way of thinking, then moves them to take actions that lead to the success of your department, division or subsidiary.

5 min read Archive

RSS Proponent Seeks Cooperation with Google

Dave Winer, a major advocate of RSS has proposed a truce with Google and other sites that have partnered with competing syndication format, Atom. RSS is currently the industry leader in syndication and went virtually unchallenged until Google's recent announcement.

3 min read Print

Customer Service Is Dying- and I’m Not Feeling So Good Myself

Have you ever called a company and been greeted with the phrase "Hold, please"? How do they know you can hold? They don't even know who you are. Maybe you can't hold; maybe you have 10 seconds of juice left on your cell phone and your hair is on fire. Then you finally get someone on the phone, only to be told, "I can't actually…

4 min read Archive