27 Essential Marketing Tips

The following 27 essential marketing tips are culled from my marketing experience during the last 25 years. These are the tips that have helped me over and over again. They have helped me get back on track when I have strayed off course. All of these tips may not work for you, and that is OK. Perhaps you will find some tips you have not considered before that will help you connect with your internal clients as you market your programs and services to them.

Become a Thinking Organization

A thinking organization supports employees with powerful process tools designed to tap into the thinking power of its employees. These process tools provide a common set of frameworks and language for the necessary thinking and discussions employees need to engage in, in order to arrive at thoroughly thought out business solutions. For example, if a team needs to make a decision, they would all follow the same decision making process. It wouldn’t matter what part of the organization they work in, they would all use the same decision making tool. This saves enormous amounts of time and puts a team on the same page at the same time.

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