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PR that really does something positive about the behaviors of those outside audiences that most affect your business, non-profit or association?
Has Google manually intervened on the results of the keyword "Jew"? As reported here, this particular keyword search's top result was JewWatch.com, a site considered by many to be anti-Semitic.
"The heart of our software is PageRank." This quote, from Google's PageRank description page, contradicts opinions and hypothesis posted on forums, blogs and articles around the web. One search developer even called PageRank "a silly idea in practice." Evidence points to Google not using "classic PageRank" in their algorithm at all these days, and many consider it all but dead.
You'd have had to be living on a desert island with no TV, newspaper or internet connection to have missed hearing about the great mutual fund scandal of 2003.
The majority of CEOs, executives and professionals are left-brained -- analytical, linear, and focused. They are good with numbers, and in communication tend to listen to the actual word spoken, word-by-word, missing the nuances, the expressions, the tone of voice, i.e., the "other" 90% of verbal communication.
Reader question: I hear search engine marketers talk about site architecture all of the time and how important it is for search engine optimization. What exactly is site architecture and how should I be implementing it on my Web site?
