Archive
Winning The Fight Between You And The Clock
"Slaves to the clock" was the cover story in the March issue of CEO magazine.
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Increasing Sales by Optimizing The Buy Funnel
Everyone can improve conversions and increase sales by optimizing their buy funnel. Each website has something that can be improved upon, but before changes can be recommended, pre-funnel considerations must be made. Consider the sources of your web traffic and the predisposition of customers. Are they already sold on the product, or are they doing product research? Have they seen your infomercial or did they…
Evaluating ROI for Anti-spam Initiatives
Nearly 36% of all e-mail messages received today are spam, according to a recent NetIQ study of 750 small and large organizations worldwide. That's a 6-fold increase over the past three years. The issue has reached such epidemic proportions that if its growth goes unabated, it can potentially ruin the utility and business value of e-mail.
Yahoo Introduces New Toolbar Featuring Free Spyware Protection
Yahoo has begun beta testing a new toolbar that will feature a spyware function called Anti-Spy. The new anti-spyware addition will allow users to protect their computers from these types of programs.
Senate Approves Bill Concerning Gmail Policies
A bill authored by Senator Liz Figueroa (D-Ca) that limits Gmail's ad placement procedures has been approved by the Senate by a vote of 24-8. The bill questioned Google's intention of placing contextual ads within incoming and outgoing emails.
Foundstone Introduces Google Powered SiteDigger
Foundstone, a company offering strategic security for business and IT professionals, today announced the availability of SiteDigger, a free tool designed to help identify potential sources of information leakage on public Web sites.
