Archive
Working at Home While Caring For a Loved One
I often sit and wonder "where did the day go?" I know there is 24 hours in the day, 8 of which…
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Google Adwords Image Ads
Are we going back in time with Google Adwords Image Ads? Weren't banners supposed to be less effective than text ads? Google doesn't seem to think so as it introduced Image Ads as an additional service in the Google Adwords program.
35% Revenue Increase from Your Website!
2 Golden Rules for an Engaging Website 35% of visitors fail to achieve their goal when they visit company websites! By following 2 simple rules, you can increase your web-derived revenue by 1/3 or more!
Increasing Sales by Optimizing The Buy Funnel
Everyone can improve conversions and increase sales by optimizing their buy funnel. Each website has something that can be improved upon, but before changes can be recommended, pre-funnel considerations must be made. Consider the sources of your web traffic and the predisposition of customers. Are they already sold on the product, or are they doing product research? Have they seen your infomercial or did they…
Evaluating ROI for Anti-spam Initiatives
Nearly 36% of all e-mail messages received today are spam, according to a recent NetIQ study of 750 small and large organizations worldwide. That's a 6-fold increase over the past three years. The issue has reached such epidemic proportions that if its growth goes unabated, it can potentially ruin the utility and business value of e-mail.
Yahoo Introduces New Toolbar Featuring Free Spyware Protection
Yahoo has begun beta testing a new toolbar that will feature a spyware function called Anti-Spy. The new anti-spyware addition will allow users to protect their computers from these types of programs.
