One-Product Sales Sites: Avoid These Top Blunders
One product, one long web page: this kind of web site is sometimes called a sales letter site or mini-site, and it…
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One product, one long web page: this kind of web site is sometimes called a sales letter site or mini-site, and it…
Picture this. You develop some product or service, spend countless hours making sure everything is just right, set up a beautiful web site, make sure the ecommerce end is secure, and then release what you know will be of utmost benefit to others.
Offshore instruments of asset protection no longer belong in the realm of the wealthiest individuals with high paid financial advisors. Thanks to the internet and globalization of financial markets, there are plenty of firms that can help just about anyone "go offshore". What follows is a brief introduction to some of the most popular tools of offshore asset protection and how they can be used…
Whether you're a designer or a marketer, understanding user behavior should be a top priority. That was what compelled me to write my article exploring some recent studies on search engine user behavior patterns. And, with questions now flowing through my mind, I picked up the phone and called Gord Hotchkiss, President and CEO of Enquiro, one of the companies that have been studying search…
Here we go again. It's search engine earthquake time. It's of smaller magnitude on the imaginary SEO Richter scale, maybe a 3.5, but newsworthy none-the-less.
Keyword Research Nothing can be done until you know what your target phrases are. Keyword research must be done to find out what people are actually typing into the search engines. For example, do they type in "medical insurance" or "health insurance" more often? Is it worth targeting the keyword "dental insurance"? What do your competitors think its clients type?