15 Ways To Build Customer Loyalty (Excerpt from “How To Start Your Own Business”)

There was a time when customers were fiercely loyal. Today, however, customers seem to have a “what’s in it for me” attitude, and will jump from one merchant to another to “find the best deal” or whatever will satisfy their needs at that moment. They do business on a one-way basis. Yet, there is always the lure of “customers for life” possibility.

Offer Package Deals To Increase Your Profits And Sales

An effective way to increase your profits and sales is to bundle many products or services together into one package. This gives people more reasons to buy your products and services. People also have come to believe package deals are a better value. You want all the products or services to be closely related. For example: if you’re selling a computer you could add in software, hardware, computer furniture, etc.

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