Archive
Exclusive Yahoo Interview pt.1
Chris and I just spent an hour talking with Yahoo's Ken Norton and Grace Chan in a private meeting room in Yahoo's…
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DoubleClick Unveils SiteAdvance 3.0
Today DoubleClick, online marketing and advertising provider, launched SiteAdvanceSM 3.0, an updated version of its web analytics solution. The new version of SiteAdvance features a new user interface, an executive dashboard feature, an ad hoc query tool with customized reporting and new conversion metrics for traffic driving reports.
Latest Developments From Google & Overture
Google and Overture representation in this forum drew a substantial first day crowd, at the Search Engine Strategies Conference. These guys were there to discuss some of their new programs and current developments.
MSN Awards $75,000 To Top Creative Agencies With Best Online Ads
The MSN network of Internet services today announced the winners of its second annual Emmessenny Awards, which showcase the best online advertising and reward the agencies that created them with cash prizes. Tuesday evening MSN hosted the Emmessenny Award gala at the Crobar in Manhattan to recognize the winners and their achievements.
Buying Search Engine Advertising
Paid placement in search engines is becoming a common method of advertising for many businesses, large and small. Paid listings are different from paying for search engine inclusion because when users choose to employ paid listings, they are essentially purchasing real estate from the search engines to display their ads. Paid inclusion is paying for the guarantee that you will be listed in the search…
Computer Associates Offers $1 Million Open Source Challenge
Computer Associates International, Inc. today announced the Ingres Million Dollar Challenge, an unprecedented offer to the open source community to develop migration toolkits for Ingres r3, which was released today under the CA Trusted Open Source License.
