Archive
Why Robots.txt?
I am sure that a lot of you have heard of the file named robots.txt (also called a "robot exclusion file") before.…
Part of the
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How Yahoo! Plans to Tackle Google
In the first part of our interview, Yahoo's Director of IT, Product Management and Search, Ken Norton, alluded to Yahoo's upcoming personalized search. Despite skepticism and uncertainty over this new area, Ken and his co-worker Grace Chan, Yahoo's Product Manager, seem very confident in Yahoo's ability to succeed in personalization.
Classified Ads – What Works & What Doesnt
Do classified ads really work? Should you include an email address or fax number in them? How about a call to action?
Brand Your Consulting Brilliance
Today's competitive marketplace for consulting services is no longer responsive to the marketing strategies that worked in the past. The services you provide should speak volumes about your consulting business. Think about what happens when you hear phrases such as "the ultimate driving machine," "don't leave home without it," and "just do it." Chances are good that you can immediately associate them with BMW, American…
The Second Job Interview – What to Expect
Good news! You've been invited back for a second interview (or a third or fourth). But, you feel that you've already covered everything in the first interview? How will this interview be different from the first? How do you prepare for the second round?
Finding Keywords the will Explode Traffic
I'm number one! Yup, I'm number one for a bunch of keywords. I'll bet your site is too.
