The Ultimate PR Edge: Getting Reporters To Open Your E-Mails
You know that getting publicity is vital to the health of your business. You probably also know that e-mail is the way most publicity seekers get in touch with reporters to score that precious coverage. Here’s what you don’t know: The vast majority of e-mails sent to journalists never get read.
Googles IPO To Long In The Making?
With Google’s landmark IPO expected to be begin this week, it does seem like time is not going to be on their side.
SEO for CEOs Search Engine Optimization Unmasked for CEOs
If you’re like most other CEOs, the term “search engine optimization” will mean very little. Either that or it means expense! But it doesn’t have to be that way If you feel like you’re standing in a dark room handing money to strangers to get you in the search engines, then this article is for you.
Search Engine Strategies San Jose is the Largest Ever
Jupitermedia has announced that its upcoming Search Engine Strategies conference in San Jose, scheduled from August 2 – 4 2004, will be the largest Search Engine Strategies conference yet. Murdok, your source for e-Business news and information, will be covering the conference live.
What is Your Biggest Problem Online?
Last month we conducted a survey of our readers. The results have been interesting, to say the least.
Bagle.AH, Worm Is Spreading Worldwide
Panda Software has detected the appearance of the new worm Bagle.AH (W32/Bagle.AH.worm), a malicious code that uses both email and file-sharing programs like Kazaa, Morpheus, e-mule or LimeWire in order to spread rapidly across computers.
The Wrong Stuff
Now that IT departments are starting to do just a little recruiting, it’s time to think about how to hire the best and brightest people. Despite having had a few years when they could be really choosy, hiring managers seem to have lost sight of how to pick great employees.
3 High-Impact Article Promotion Techniques
Well-written, tightly-focused articles are in high demand by thousands of online publishers. Why? Because publishers view good content as a value-added asset, enhancing their own brand awareness and deepening relationships with clients and customers.
Dell Launches PC Security Site
Dell today launched a PC security awareness site to help its consumer customers better protect their computers from spyware, viruses and other online security threats.
Guest Articles: Good for Some, Bad for Others
A recent debate started me thinking about how some marketing strategies can be right for one Web site, but wrong for another depending on the site’s purpose and the underlying reasoning behind the action.