Advertising And Social Media
In the keynote presentation "The State of the Industry (Presented by the IAB)" the panel discussed a variety of topics. Coverage of…
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In the keynote presentation "The State of the Industry (Presented by the IAB)" the panel discussed a variety of topics. Coverage of…
Oprah does everything in a big way. She affects book sales in ways that make publishers drool. She gains a lot of weight then she loses a lot of weight. She can make someone go from just living in a household to being a household name. She certainly has a pop culture Midas touch of sorts so recently she lent that power to none other…
Update: Digg's proposed changes to the DiggBar are now live. Original Article: Digg made an announcement today regarding the controversial DiggBar, which some people have embraced enthusiastically, while others have shaken their fists at.
Yahoo had a good day on the stock market, gaining a full 5.27 percent during normal trading hours. And - in what some may find to be a surprising development - it doesn't seem set to drop much in after-hours trading as investors dissect the company's first-quarter earnings report.
ad:tech San Francisco kicked off today, and Wikipedia founder Jimmy Wales was present to give the opening keynote presentation. His speech was called "Wikipedia, Wikia, and the Future of Consumer Generated Content," and it nicely complemented an introduction by Drew Ianni on the state of the overall industry.
The Federal Trade Commission plans to begin regulating blogs and social media. While they're getting tougher on results-based advertising, they are also looking at going after blogs and social media users who portray products they're promoting in a less than accurate light. AdAge explains: