Email Marketing: To Outsource or Bring In-House?
In the brave new world of today's marketplace, email marketing has emerged as one of the most cost-effective and targeted ways to…
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In the brave new world of today's marketplace, email marketing has emerged as one of the most cost-effective and targeted ways to…
Sometimes the best inspiration comes from hearing about the deconstruction of other company's names. For you, I am happy to share the exercise I use where I came up with "Slice A Day :: your slice on marketing."
Is a phone call better than a click? Pretty soon advertisers will be able to make the final call on that question.
McAfee SecurityShield for Microsoft Internet Security and Acceleration (ISA) Server 2004 customers has achieved "Verified by VeriTest" validation through VeriTest, the testing division of Lionbridge Technologies, Inc. (LIOX) for "Microsoft ISA Server 2004 test for ISV Solutions."
Here's a newsflash: Cover letters work, plain and simple. This is why I'm intrigued by the fact that a) jobseekers rarely submit them and b) hiring managers seldom read them. As a result, I started asking questions. Specifically, "What's your problem with cover letters?" Here's what I found out.
In a world where anyone can access the archives of the Smithsonian Institute with a click of the mouse, potential clients will not be satisfied if a consultant's Web site turns up nothing but marketing babble. Clients come to your web site for one reason: to solve a problem. They expect your site to look professional, be easy to navigate, and offer content that helps…