Archive
ConAgra Foods Reports 3Q Results
ConAgra Foods reported results for the fiscal 2005 third quarter, ended Feb. 27, 2005.
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Toshiba To Pay Up
After a six week trial, the jury found Toshiba liable of breach of fiduciary duty and theft of trade secrets and awarded Lexar over $380 million in damages.
Theres More to Marketing ROI Than Meets The Eye
All too often people look at marketing ROI in terms of response rate: in other words, "I sent out 10,000 pieces of direct mail and only got 39 responses which is terrible." This is wrong think.
Yahoo Board Approves Stock Repurchase Program
Yahoo's Board of Directors has approved a stock repurchase program, effective March 2005.
XM Satellite Radio Across Entire Hyundai Line
Hyundai Motor America will be the first automaker to launch XM Satellite Radio as standard, factory-installed equipment in every vehicle across its entire model line-up.
Direct Mail Marketing Done Correctly, Cannot Fail
So how do you do it? Direct mail marketing. When it comes to marketing your product or services there are two basic challenges:
