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NASA officially began the last leg of their long walk back to manned space flight yesterday when they transported the Discovery shuttle…
Customer Relationship Management or CRM is a combination of enterprise strategies, business processes and information technologies used to learn more about customers' needs and behaviors in order to develop stronger relationships with them.
Part of any good PR person's job is to stay up on current events. Some may assume this job is even harder with the advent of blogs. While the quantity of content does increase, you can still work smart and not hard to collect and process only the news relevant to you and your target clients/industries.
Scotiabank is seeking more than US$600 million from the Government of the Republic of Argentina under a treaty intended to protect the interests of investors of one country doing business in the other.
When building my website "Crossword Heaven" I came across a problem. I created a PHP object called "crossword" but needed to save the information in the object to a database. Now considering that this object contained a lot of information this was not an easy thing to do. Or was it?
Sigh, each new PR opportunity always seems to bring us back to one of our biggest problems-measurement.
