Is Ontology the Next Big Factor in Google’s Algorithm?

When the ax comes down at Google, there are always big winners and big losers. Recently, we've seen the first big algorithm change of the year and many web site owners and their respective sites have fallen, much like the proverbial tree.

SEM Growing More Complex

Working out a marketing plan for new and evolving websites is a bit more complicated than it used to be. There are a few new things to be considered before embarking on a search marketing campaign than in previous years. Search marketing has become more important and is thus becoming more professional.