E3 Game Console Combat: What Have We Learned

OK! The E3 show winds down and what have we learned? Really, what have we learned? We learned that ancient gaming rivals Sony and Nintendo continue to swipe at each other with their mighty blades called game consoles all the while some little geek with glasses from Seattle who happens to be the richest man on the planet is shoving his way into the fight…

Sales Training A Short Course, Part I

In many organizations, sales managers and experienced producers have training responsibilities for which they are ill-prepared and, in some cases, barely qualified. If that's you, the following may just be a lifesaver.

Oil Stays Down: Greenspan Hopeful

The last day of the June contract saw oil prices drop in afternoon trading as Fed Chairman Alan Greenspan says better technologies will come around.

Three Brand Identity Myths That Will Bring Your Business Down

To begin, let's define "Brand Identity," which is the combination of consistent visual elements that are used in your marketing materials. A basic Brand Identity Kit consists of a logo, business card, letterhead, and envelope. It can be extended to include a website, brochure, folder, flyer, or any other professionally designed pieces.