Networks Want Their Own YouTube
Old media is slowly waking to see the potential of online video content. CBS is a good example of this. Back in…
network
Old media is slowly waking to see the potential of online video content. CBS is a good example of this. Back in…
You remember all the fun we had watching VH1's "Pop-up Videos?" A start-up out of Israel has developed an interactive Web-based platform that lets users create their own pop-up videos by inserting comic-style speech and thought bubbles.
It seems odd at first glance that just because the New York Times caught up with the news-sharing concept by adding tools to submit to Digg, Facebook, and Newsvine got a whole article written about it in the Seattle Post Intelligencer. It's about time, you might think, but the real story is the serious lift and credibility it gives those Web 2.0 sites.
Online video as a social marketing mechanism has hit full stride with the pervasive popularity of video-sharing site, YouTube. Network television and various record labels have begun to embrace the platform as a new and untapped advertising resource. The presence of major sports entities, however, remains fragmented.
You know I agree with John Krystynak's take - because earlier I accused wild and crazy Peanut Butter Man, Brad Garlinghouse, of "incrementalism."
Among other things, a post today by my friend Scott Karp over at Publishing 2.0 has helped crystallized for me just how inadequate a lot of the terminology is that we're using for Web services and communities - and not just the obvious kind of cringe-inducing terms like "user-generated content."