Perception Of Value

Why do people buy your products? Why do they purchase any product or service? One thing's for certain, it's not about the price.

Will Skype’s Pricing Put Its Growth On Hold?

Skype, an Internet communications company, is now offering U.S. and Canadian customers a paid annual subscription service that will allow registered users to make unlimited to any phones located within the U.S. or Canada.

Florida Puts The Squeeze On AOL

The Florida Attorney General's Office has reached an agreement with America Online concerning the erroneous billing of 6,000 customers in Florida. Attorney General Charlie Crist's Economic Crime Division began investigating AOL in September of 2005 after receiving over 1,000 complaints from consumers.