network
In a report published today, comScore went into further detail into its earlier announcement that MySpace had passed Yahoo in terms of…
So you've landed the client and their branding project. Congratulations! Now you've got to get down to the business of creating their marketing collateral-everything from the logo on the letterhead to the tri-fold brochure and interactive web site.
Can a cool, sleek new design garner enough buzz to cause an upheaval in the search engine popularity ranks? Keep in mind that we do live in a society where the general public WILL respond to the way something looks if it's compelling enough (cars, iPods, mobile phones, clothes, celebrities).
At the Chicago Search Engine Strategies conference held earlier this month, two themes were repeated in various ways by different panels of speakers that I felt were strong messages to keep in mind.
Sure, Google searchers like to keep abreast on world events, as long as those world events happen near Paris. Ahem, Paris Hilton that is. Like jewelry, we like our celebrities, and news about our celebrities, shiny, dumb and useless
I'm an advocate of the "combined trips" way of moving around town; it saves time and gas, both of which appear to be in short supply. Planning these excursions just got easier, because Google Maps now allows for multiple destinations within its driving directions.
