How Strong Is Google's Hold?

When you think of searching the Internet, more than likely, the first thing that comes to mind is Google. The familiarity and catchiness of the name alone goes a long way towards securing our loyalty, something Google is undoubtedly aware of. However, is Google’s grip strong enough to declare them the winner of the search […]

Gay Community More Active In Social Networks

Extrapolate all you want about why it is or whether it's good, the gay, lesbian, and bisexual community has found a home online in social networks, taking to the new medium like rams to, well, other rams. According to a poll by Harris Interactive, the GLB community is much more active in Web 2.0 than their heterosexual counterparts.

Common PPC Mistakes

As I manage quite a few PPC campaigns I always notice the silly and sometimes not so silly mistakes that advertisers make with their PPC programs.