How Big Brands Use Social Media

For big brands learning to use social media effectively can be challenging as they try and find the best approach.
(Coverage of the BlogWorld conference continues at Murdok Videos.  Keep an eye on Murdok for more notes and videos from the event this week.)
In a keynote with Scott Monty, head of social media for Ford Motor Company, Monty spoke about Ford’s entry into the social channel.

10 More Reasons Why Social Media Won’t Replace Email

The Wall Street Journal Recently published the story, Why Email No Longer Rules. The writer, Jessica E. Vascellaro, talks a lot about the increasing number of people jumping on the social media bandwagon, and how that could have a negative effect on the way people use email today. Are people jumping on the social media bandwagon? You betcha! And why not? It’s free, easy to use, and you can communicate to the masses. But are they using email less?

Small Business Owners Heavy Users Of Ratings Websites

The majority of small business owners and consumers are heavy users of review and ratings websites for a variety of professional and personal reasons, according to new survey by LexisNexis.
More than 90 percent of small business owners and 80 percent of consumers engage in some type of activity on review and ratings websites, but respondents indicated concerns about the reliability and trustworthiness of these sites.

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