Digg and StumbleUpon Engage Community
It seems not a day goes by that a new “Digg-clone” pops-up on the radar and everyone chastises them for copying the popular voting model.
Google, Time To Re-take Marketing 101
Google rose to dominance via the back alleys of word of mouth, catching giants like Yahoo and Microsoft completely off guard with geek credibility that eventually spilled over into the mainstream. But now that Google is playing with the big boys, it may be time to act like one and actually promote its own services.
The latest lesson in Marketing 101 came courtesy of MySpace, when the social networking juggernaut chose eBay for its e-commerce partner instead of Google Base.
Zune Phone Confirmed, Could Launch Before iPhone
Last week, Engadget reported that sources close to Microsoft had passed along information about a Zune-based competitor to Apple’s iPhone. Following up on those reports, CrunchGear goes on to say today that the Zune phone is not just a rumor and is confirmed for a 2007 release.
Tubes and Pipes
Google’s confirming publicly that they believe the current Internet may become choked by online video. This is related to a barrier to Google’s growth — one of the only serious ones — that has been nagging at me for some time: globally, they don’t own the pipes. Big utility monopolies still hold a lot of cards around the world. The smart money would likely partner with them.
96 Percent Of SEM Efforts Use Google
A survey by the Search Engine Marketing Professional Organization (SEMPO) found that nearly everyone running a paid search campaign tosses some cash in Google’s direction.
With $9.4 billion spent on North American search engine marketing in 2006, it is easy to see why Google has remained the dominant power in SEM. If it is a given that advertisers will spend money on AdWords, no one is going to displace them from their perch.
Google, dMarc Founders Part Ways
Usually when we talk about Google and personnel, it’s to report that the company has hired yet another big name, and it’s more than likely a major defection from a rival company.
Daring Danny Duels with Diggers
Yesterday, Danny Sullivan posted an interesting response to Jason Calacanis’ latest potshot at the search engine optimization industry. Basically, as he’s been prone to do in the past, Calacanis ripped SEO. He said that it was 90% snake oil salesmen and warned the Internet populace in general not to smoke the SEO crack. Then he got nasty…
US Spends $130 Million Daily On Spam
If the CEO wants to know how to save some money from being wasted each day, tell her the best people she can pressure aren’t the employees, but the company’s federal Congressmen.
Forget about gathering all the staff in one room and telling them how they are money-sucking time wasters. The problem may not be their fault. Spam could be to blame.
Jobster Web 2.0’s Itself, Joins Up With Facebook
Jobster.com took a giant leap into Web 2.0 this week, first announcing that employers can post jobs on the site for free on a new more LinkedIn-style platform, and second confirming that the company will be the exclusively working with social networking site Facebook.
“We spent the last twelve months designing the new Jobster to meet the needs and expectations of the digital generation," said Jobster CEO, Jason Goldberg.
Lactivist Gets Apology From Pork
"That’ll do pig, that’ll do," is how SEM-at-home mom and Lactivist Jennifer Laycock concluded her beef with the National Pork Board after receiving a heartfelt apology and the promise of a donation from to the Mother’s Milk Bank of Ohio.