WebProWorld

Update: YouTube has officially announced the feature:

Web app company Gomez, Inc. released the findings of a study on consumer mobile web experiences today, and found that most of them aren’t happy with the performance of mobile web sites in general.

Google has launched a new tool in the US and the UK to measure the impact of display ad campaigns across the Google Content Network. It’s called Campaign Insights.

Google says the tool can give reliable data about how a campaign has raised brand awareness or active user interest, in a particular product or service. It calculates the incremental lift in both online search activity and website visits resulting from a display ad campaign.

eBay and PayPal announced today that they are now offering Bill Me Later as a payment option during checkout. This means that "qualified" customers in the U.S. can now buy items and pay for them over time without using a credit card.

The option will be available for Buy It Now and approved auction purchases on eBay. It is also available at "tens of thousands" of online stores that accept PayPal Express Checkout.

The closing keynote of the BlogWorld Expo this past weekend was set up like The Late Show. Guy Kawasaki came out and told some jokes in David Letterman fashion (complete with Late Show-like desk and chairs), then he introduced the audience to actor/comedian Kevin Pollak.

Jeremiah Owyang worked as a senior analyst over social computing for Forrester Research for almost two years.  Now, he’s a partner at the Altimeter Group, which focuses on emerging technologies and has a large "Twitter Updates" section above the fold on its homepage.  So Owyang was a good choice to speak about social media and business at BlogWorld.

The Open Internet Coalition , which is a group of consumers, grassroots organizations, and businesses "promoting consumer choice and economic growth through an open Internet," has sent an open letter to FCC chairman Julius Genachowski, supporting open Internet rules.

The coalition itself includes a large list of well-known web companies and sites. Companies with founders and CEOs signing the letter include:

To some people, social media’s a shiny, happy, ball o’ fun.  Or at least an invaluable marketing tool.  There are dangers, however, and during a session at BlogWorld titled "Social Media: The Bad and the Ugly," four experts outlined six of them.
(Coverage of the BlogWorld conference continues at Murdok Videos.  Keep an eye on Murdok for more notes and videos from the event this week.)

The BlogWorld Expo out in Vegas, which wrapped up over the weekend, attracted some major star power. One session in particular included Anthony Edwards (whom you may remember from films like Revenge of the Nerds and Pet Sematary 2, as well as the television program ER), and Jermaine Dupri, the man who brought us groundbreaking hip hop acts Kris Kross and Da Brat.

Google announced the launch of a new accessibility site for the company late on Friday. The site serves as a central location where users of Google products can find information about the company’s efforts on the accessibility front.

The site includes links to official blog posts that discuss the topic and a place to leave feedback. The site also contains accessibility resources for Google products like: