Quality Score Transparency

Excuse my giddiness, but it's definitely addictive to look at your keyword quality scores. You could have guessed them before by the assigned minimum bids, but these are fun to look at anyway:

XML-RPC for Blog Comments

Fairly regularly in the blogosphere you hear people complaining about how few people reading their blog go the next step and leave a comment. I recall that last year, Darren Rowse posted his "10 Techniques to Get More Comments on Your Blog", linking to a Jakob Nielsen study that found that

SES London: Getting The Most Out of Blogging/RSS

In the last few years the blogosphere has swelled, or evolved perhaps, from a loose and obscure collection of early adopters shooting from the hip into an all-encompassing theater of discourse. In this theater nowadays, your presence as a business professional is just short (very short) of required, but shooting from the hip, or half-arseing your online presence, is an enterprise best left to the…

SES London: Targeting Local Search

Webproworld guest correspondent Debbie Harrison has provided us with more coverage of the Search Engine Strategies conference in London. Today’s coverage will focus on local search marketing.

Gmail Shines In Googler Video

Where does a major Internet company with a $143 billion market cap and millions of dollars in cash in the bank turn to when it's time to create an ad campaign for Gmail? To its cube dwellers, of course.