Archive
Using Paid SEO Tools instead of Free Ones
If you take a step back and look at it, the SEO industry is rather odd. SEO experts who are paid thousands…
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Google Apps and Risk Management
Risk management is a huge portion of information security; we gauge risk and in many cases accept risk because we can't build a ROI on the technology or issue. However, Google Desktop Applications, or Google Apps is a risky decision to be making, small company or big company it does not matter, it's a risk, and here are the risks involved.
The Bane of Competitive Webmasters – Complacency
It’s really annoying to suddenly remember I have a few domains of 2-3 years of age, that I actually set up links for - but never had any real content on. Reason being: complacency. I bought the domains for an early client, with the aim of setting up a small network for link benefits for them. However, early success meant the domains went undeveloped.
Large Networks Add New Editorial Content Formats
Many top destination sites are adding blogs and other publishing formats to their site to build their authority and market-share. This editorial content creates value, builds trust and authority, and allows for a more profitable blend of content and advertisements.
Creating Value Then Profit
Shane, an attendee from the first Elite Retreat, posted about why it is not best to monetize a blog right out of the gate: So, your focus at the beginning has to be on attracting and retaining readers. You do that by having a great site, and nothing turns visitors off more than a brand new blog with just a handful of posts and ads…
Microsoft, Baidu Partner In China
MSN and Windows Live have chosen to try and gain the hearts and pageviews of China's growing Internet userbase by teaming their job search with Baidu's paid search ads.
