Press Releases for Marketing

Press releases were originally designed as a communication tool between company PR staff or public relations firms and the media. But now that online news sites such as Yahoo News and Google News contain such an abundance of press release content and RSS makes it easy to syndicate news, press releases can be effectively used as a direct to consumer communication tool.

Localization Troubles

I have a website with a couple of games, presented in a couple of languages. What’s the best technical way to go about structuring such a multi-language site?* Some of the goals are:

Uncommon Uses – SMS Based Interfaces

Beyond voice, probably the simplest and most ubiquitous technology on the mobile phone is text (SMS), North America has been a bit of a laggard adopting this technology but in the last year or so has really started to use text. I think the voting on American Idol might have been one part of the tipping point for texting in the US. I’ve certainly seen…

Live Search Gadgetizes Vista

A couple of new Live Search gadgets designed for the Vista Sidebar add out of the browser search and traffic results to Microsoft's latest operating system.