Google Checkout Promotions Cost $58 Million Last Year
Nathan has uncovered the dollar amount Google spent in promoting Google Checkout in 2006 – $58 million. As Nathan points out, that’s the amount spent in promotions and $10-$30 coupons by Google, in an attempt to take some market share from PayPal.
Nathan adds…
Why Topix Should’ve Saved its $1 Million
The WSJ’s Kevin Delaney, provides a broad overview of the issues web site owners face when switching their web site from one domain to another – usually via a 301 redirect. The story focuses on Topix.net…
Government Information Still Not Free
The Freedom of Information Act imposed requirements on federal agencies to make more information publicly available, without requiring people to jump through hoops via FOIA requests to get it.
Google Earth Promotes Global Awareness
One thing you can say about Google is they don’t stray too far from their Birkenstocks –aside from the legal department, where the smell of free love will get you shot on sight. But two new environmental layers added to Google Earth are evidence of those patchouli-scented sandals.
Google, Microsoft To Invade White Space?
When Google, Microsoft, Dell, Intel, and Hewlett-Packard team up, you know big things are a-happening. In this case, all five companies want to make the Internet accessible through traditional television airwaves.
Online Shoppers Unhappy With Return Process
In a PriceRunner survey of 400 shoppers who have been purchasing items online between one in five years found that close to 40 percent of survey respondents were not satisfied with returning items they had purchased online.
The main reasons given for returning an item online were, an item was damaged, the wrong item was shipped and the item was an unwanted gift or a duplicate.
Google’s Gray Maps The Literary World
In 1993, Matthew Gray created the world’s first search engine. Now, while working for Google, he’s created a map of the world "based on the frequency of its locations mentioned in books."
Google’s Stock Dips Amid Lawsuit Banter
In a day that has seen the Dow Jones drop by over 200 points and the NASDAQ take a 50-point dive, Internet companies such as Microsoft and Yahoo have seen their stock prices continue in a downward spiral. Unfortunately, Google’s day hasn’t been much better.
Social Media Release in Spotlight Again
Here we go again, but this time the discussion is finally happening among those who can benefit from the discussion the most – the PR industry. We took the conversation offlline to convince PR to be more effective with press releases first, before they can worry about the “why, how, when, and where” related to social media releases.
EBay Still the Leader in Online Shopping Sites
EBay’s still king of the online shopping ring, and then some, according to numbers released by Hitwise. Amazon, Wal-Mart, Craigslist, and Target combined can’t match the grip the incumbent online auction powerhouse holds on the online shopping public.