Blogspot and SEO

Well it never just rains. It has to pour. I made an offer of some free SEO reviews a while back and a nasty confluence of happenings has upset my apple cart. But I’m going to try and get some advice out to a few more people now. And this is going to be the toughest task I’ve had in a while. You see it…

SEM for Those You Know and Those You Don’t

Avinash Kaushik has a thought-provoking post on how to optimize your search marketing budget. He is right on in his assertion that most search marketing programs are far too heavily skewed to popular brand keywords—the words people who already know you use.