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Avinash Kaushik has a thought-provoking post on how to optimize your search marketing budget. He is right on in his assertion that…
The new pricing model offered by Google to its AdWords clients means those advertisers will only pay Google when a customer converts in a specified way.
It’s a mixed bag of good news, bad news, and just plain “news” news for Google in India this week. One piece from the region describes the company’s expansion in glowing terms; another reports that its site ranked low in terms of usability. Lastly, there’s a new man in place to deal with all this: Shailesh Rao was appointed managing director of sales and operations…
Well, it seemed bound to happen eventually. Politicians have officially transitioned from YouTube campaign speeches to YouTube soapboxes – sorry, Microsoft owns Soapbox, it'll have to called something else. Dennis Kucinich (D-OH) is the latest US Congressman/presidential candidate to take his message to YouTube. Only this is isn't a plea to "chat" or to vote for him in 2008, it's a call for Americans to…
The public satisfaction with federal government Web sites dropped from last quarters all time high and stayed relatively unchanged over the last seven quarters. The first quarter 2007 special report on E-Government Satisfaction from the University of Michigan's American Customer Satisfaction Index (ACSI) shows that customer satisfaction with federal Web sites declined 0.7 percent from last quarter to an overall score of 73.4. Even with…
Lobbyists, on the whole, have a pretty bad reputation. They’re regarded as a rather shady group of people; one of the main headings in a Wikipedia article is “corruption concerns.” Draw your own conclusions, then, about this bit of news: Google wants to hire lobbyists throughout Europe.
