Microsoft Lobbying For Data Privacy Laws
A growing concern of today’s average citizen is the security of their data. With so many consumers making purchases online, as well as search engines looking to become more personalized by tracking a user’s web history and search trends, ensuring user privacy and protection is becoming increasingly important to a fast growing segment of the population.
KinderStart Case Against Google Dismissed
Almost a year after KinderStart sued Google for dropping it from the search engine’s index, the presiding judge has put an end to the case by siding with Google’s requests.
Web 2.0 Consolidation?
I’m reading Hillel Cooperman. He left Microsoft (ran the Max team) to run a startup in Seattle. And has become one of my favorite bloggers already in the few months he’s been doing that.
Blogspot and SEO
Well it never just rains. It has to pour. I made an offer of some free SEO reviews a while back and a nasty confluence of happenings has upset my apple cart.
But I’m going to try and get some advice out to a few more people now. And this is going to be the toughest task I’ve had in a while. You see it never dawned on me that so many folk would be on hosted blogs. Let’s just say that optimising Blogspot is not a straight forward task.
Getting Your Blog Ranked Well by Google Blog Search
As a web analytics junkie I tend to notice trends and changes in my blog statistics. One recent trend I’ve noticed is that I get more search traffic from Google Blog Search than I used to get.
Online Advertising in The Long Tail
There’s been some talk about how difficult it is to make money with online advertising.
SEM for Those You Know and Those You Don’t
Avinash Kaushik has a thought-provoking post on how to optimize your search marketing budget. He is right on in his assertion that most search marketing programs are far too heavily skewed to popular brand keywords—the words people who already know you use.
Capturing Skim Readers
I’m busy, you’re busy.
So are the folks that are reading your words.
Whether you write white papers, articles or blog entries, it is important to meet the needs of the skimmer.
Not Web 2.0, Just the Web
Peter Rip, the venture capitalist and blogger whose point of view carries a fair bit of weight (at least with me), has a post that is getting a fair bit of commentary going on Techmeme, which he says that Web 2.0 is over, done (and possibly overdone as well), has jumped the shark, is finished, kaput, history, etc.
Constant Communication = Higher Sale Conversion
Constant communication with current customers is the gold mine that many companies do not take advantage of. They do their sale and move on to find new customers. No … I will not stress on how important and easy it is to sell to your current customers compared to new ones, …. I guess I just did.
Anyway… let’s move on.